Spark
Connections
Graphic Design

Client
Spotlight School of Dance
Location
Creston, IA

Spark Connections is a thoughtfully designed activity card brand that helps dance studios foster positivity, creativity, and connection. Through playful, ready-to-use tools, the program supports instructors in creating welcoming and inspiring environments where dancers can thrive.

RDG collaborated with The Spotlight School of Dance to develop the Spark Connections brand, a curated collection of engaging activities designed to foster positivity within dance studio environments. 

Designed in a recipe-card format, these activity cards are user-friendly, easily readable and built for dance instructors to incorporate into their curriculum year after year. Activity types include team-building exercises, warm-ups and creative icebreakers. All illustrations and package design were created in-house, ensuring a cohesive and visually engaging product.  

The brand not only provides instructors with ready-to-use tools but also reinforces a culture of connection and creativity that supports dancers' personal and artistic growth. By combining thoughtful design with playful interaction, Spark Connections helps studios cultivate an atmosphere where students feel welcomed, motivated and inspired.